Terri Ryburn

The 100th birthday of Route 66 is not lost on businesses and attractions who depend on it. In Lexington, Towanda, Atlanta and Normal, proprietors acknowledge the importance of the nostalgia-driven love for the Mother Road is not just a moment in its history, but a movement they are a part of.

Route 66 advocates from across the Midwest will gather in Normal this weekend looking for ways to help the historic highway bring more tourism to their…