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O'Brien Automotive plans new dealership in Normal with town tax breaks

O'Brien Mitsubishi.jpg
O'Brien Mitsubishi
O'Brien Mitsubishi on Fort Jesse Road in Normal would move to the company's Greenbriar Drive location in a switch that would result in a new Genesis dealership built next to the Fort Jesse Road location.

A car dealership in Normal plans to make a $7 million addition and could get tax breaks to do it.

The Normal Town Council will take up the proposal involving O'Brien Automotive on Monday. Under the plan, O'Brien would build a Genesis dealership in a parking lot between its existing Mitsubishi dealership and Goodwill Industries on Landmark Drive.

Town staff said under the standardized business expansion incentive package adopted by area governments earlier this year, O'Brien would qualify for a maximum of $850,000 in property tax rebates over seven years.

Documents prepared for the town council indicate the benefit to the town is business expansion and an increase in commercial land values. O'Brien would only qualify for the tax breaks if revenues from the new dealership are more than $435,000 per year, and if it does not move the dealerships for seven years.

O'Brien also has informed the town it plans to switch its dealerships around. Mitsubishi would go to O'Brien's Greenbriar Drive location, and Hyundai would relocate from Greenbriar to the existing Fort Jesse Road site.

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WGLT Senior Reporter Charlie Schlenker has spent more than three award-winning decades in radio. He lives in Normal with his family.
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